Online Listing Descriptions Gone Wild
OtherWant your online listing description to get more attention? Try something like this: “You are humbled, like what happens when we stare out to sea & feel small. … Wait a minute! Is that a family room off the kitchen? Toss me a Pop-Tart Mom!!!!” That eloquent “if not enigmatic” description is an example of the work of Washington, D.C., real estate agent Tom Faison. He says agents need to use online listing descriptions to sell an experience as well as a home. Faison said he prefers to use vague, […]