How Agents Are Investing in Their Business
Buying a HomeReal estate professionals are investing in a number of tools to expand their reach to customers. According to a new survey by ActiveRain of 2,000 real estate agents, 63 percent of repondents say they have their own Internet Data Exchange (IDX) Web site, which features home listing feeds from their MLS. Their average expenditure on an IDX Web site is $75 per month, according to survey respondents. Additionally, 62 percent say they use tools that help them create comparative market analyses for clients (a $73 per month expenditure, on average), […]